Levubu

A refined packaging design for Levubu, combining classic illustration with soft, natural hues to create a premium, timeless feel. The pouch features a front cut-out window that reveals the dried fruit inside, adding authenticity while enhancing shelf appeal and consumer trust.

Project Description

The Levubu packaging design combines classic illustration styling with soft, natural hues to create a refined yet approachable look that reflects the quality of the product inside. Designed for dried fruit packaging, the pouch features a thoughtfully placed front cut-out window, allowing the product to be visible while reinforcing transparency and trust. The illustration-led approach adds character and storytelling to the brand, while the restrained colour palette keeps the design elegant, timeless, and shelf-ready. This balance of traditional illustration and modern packaging structure helps Levubu stand out while staying true to its natural, premium positioning.

Duration

The project took about 1-2 weeks from conceptualization to completed project.

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