corporate identity, branding and print design

Tequila Picante Brand Identity & Packaging

Tequila Picante!

Meet Mexico!

Mexico contributes to your drinking experience by tapping into its rich pre-hispanic culture, biodiversity, creative aesthetic, and progressive nature.


Tequila Picante Design Works

The brand and all visual elements were created using the following design software.


Adobe Illustrator was used to create the logo and brand.


All printed stationery and documents were created using InDesign.


All graphics, mockups and special photo treatments.

Picante Brand

Tequila Picante – Made from blue agave plant, tequila is perhaps one of the first associations that foreigners have when they think of Mexico.

The Tequila Brand

The bottle and the brand says it all. The brand dares you, let’s see how big your “pelotas” are! This brand is BIG & BOLD and only for the fiesty! Are you brave enough or do you want to join the dia de los Muertos!